Crest tricks kids into eating "healthy" Halloween candy

Dental giant Crest conducted an "important" market research investigation by giving children "healthy candy" and catching their reactions on camera.

The kids were given veggie-flavored candy as well as other health treats sans-sugar. The candies failed to go over well with the kids as the kids were very vocal about their displeasure.

Crest ends the research with one tip for parents: "Dig into Halloween candy and keep your teeth cavity-free with Crest toothpastes and Oral-B toothbrushes."